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What makes cities tick? GenslerOnCities explores the planning, design, and the potential futures of urban landscapes.

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See what’s ahead for design in 2015 with the Gensler Design Forecast 2015 (PDF).

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Tuesday
Sep012015

Six Lessons in Campus Planning

Pencil Cup by David Nicholas is licensed under CC BY 2.0

Campus planning is a complicated business. Although experts have developed methodologies to organize and set priorities, the focus typically falls on repairing the bricks and mortar, without consideration of current or future program priorities. So as campuses across the world bustle with back to school activity this fall, I offer these insights for improving campus planning.

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Tuesday
Aug182015

Mexico City: An Emerging Market

Rendering © Gensler

Mariela Buendia-Corrochano is co-managing director and design director in Gensler’s Mexico City office. Here, GenslerOn’s editorial team interviews Mariela about workplace design, strategy and trends in Mexico.

To read this blog in Spanish, click here.

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Thursday
Aug132015

Heads + Hearts: Consumer Engagement Where It Counts

Image © Gensler

Vote here for this SXSW Interactive Panel.

As the proliferation of online purchasing puts a global marketplace in everyone’s palm, how and why do select products emerge from the paralyzing pack of choices into the pantheon of “it” brands, whether for a fleeting moment or for generations? In today’s ultra-connected world, everyone has a voice. Consumers engage with brands on their own terms. Word of mouth drives their decisions. 94 percent of the time, a favorite brand will be recommended to family and friends but the challenge for brands today is to cut through the chatter of a zillion conversations.

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Wednesday
Aug122015

Building Blocks of Change: A Design Workshop

Image © Gensler

Many innovations that shape our lives come from organizations that value experimentation and collaboration. This begins at the corporate ethos level and is reflected in and enhanced by workplace design. In education, we are beginning to see pedagogy approaches that foster these same values, but the design of learning environments has not kept pace. In this workshop we distill the essence of what makes these spaces successful and use this information to create a list of characteristic design strategies for the next generation of learning environments. But the real work happens afterwards: how can the lessons we uncover help us implement change when we return to our own organizations?

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Tuesday
Aug112015

Can Incubators Make Universities Relevant Again?

Image © Gensler

As headlines lament mushrooming student debt and a “higher education bubble,” Google—a choice employer and renowned innovator—says college degrees aren’t a prerequisite for the talent they seek. So why should young people invest in degrees? Is higher education still relevant? Universities must change to survive, and there is an interesting model that offers ideas for a new way of learning: the academic incubator.

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