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Entries in Consumer Insights Series (8)

Friday
May012015

New Forms of Payment

Image © Tim Griffith

There is a transformation underway, and not just in how we shop but in how we pay for the items we buy.

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Tuesday
Apr212015

Is the Future of Retail Ready, Willing, and Wearable?

Image © Gensler

Ok, ok I'll admit it: I was one of those crazy people who bought the Apple Watch at midnight PST (8 am GMT) on April 10th and was absolutely horrified to learn that due to high demand, I’d have to wait until June to receive the object I've coveted for months. I have dreamed about having it; about the future of wearable tech, about relearning morse code...

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Friday
Apr032015

Experience is Everything

The Harman flagship in New York City. Image © Chris Payne

Today experience, as opposed to ownership, status, or image, is everything, and retailers are experimenting with new ways to attract consumers.

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Friday
Mar202015

The World We Live In, Part 1

Image © Gensler

The oft-quoted phrase, “the only thing certain in life is change” has never been truer than it is today. The pace of change has accelerated in recent years on account of more readily available technology and constantly evolving consumer tastes. And while it can be difficult for any retailer to keep up with the pace of change, doing so is often the difference between failure and survival.

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Friday
Mar132015

For the People by the People 

Image © Charlie Mayer

The past few generations of American consumers have trended toward eating out more often, outsourcing more work around the house, and buying things ready-made in faraway places by people they don’t know. But the pendulum is now swinging in the opposite direction: the gap between the goods we consume and their origins is closing.

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