This rendering of NVIDIA’s new headquarters was produced using the company’s IRAY software. Rendering courtesy of Iray.
Visualization has been part of the architectural design process for as long as architects and designers have been putting pencil to tracing paper. And as building design has evolved, so have the tools used to create and render everything architects and designers conceive of. But they have not evolved in lockstep. Even now, the most advanced digital rendering software provides only an approximation of the look and feel of a space. Critical aspects of contemporary designs—for example accurately simulating how form, light, and materials will interact in a space—hasn’t been widely possible. Until now.